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It's that time again. Amazon Prime Day is back. Among thousands of discounted items, from the necessary to the wacky, are the steep discounts on Amazon's own broad lineup of hardware, including Prime Day Kindle deals you won't see surpassed the rest of the year. Savvy shoppers know Amazon Prime Day is usually the best time to get a deal on a new Fire tablet or streaming stick. We've rounded up the top deals on our favorite Kindles, streaming sticks, and tablets. Don't see anything you like? Don't forget to check out our nonstop Prime Day coverage on our liveblog, as well as our rundown on the very best Amazon Prime Day deals.
We test products year-round and handpicked these deals. We'll update this guide periodically throughout the sale event.
WIRED Featured DealsThe Best Kindle: Amazon Kindle Paperwhite for $135 ($15 off)A Large Kindle for Writing or Doodling: Amazon Kindle Scribe for $235 ($105 off)If You Hate Holding Up Your Kindle or Fire Tablet: Lamicall Gooseneck Tablet Holder for $22 ($6 off)If You Mostly Watch Amazon Prime Content: Amazon Fire TV Stick 4K Max for $35 ($25 off)Our Favorite Fire Tablet: Amazon Fire HD 10 Tablet for $75 ($65 off)A solid smart display: Amazon Echo Show 8 (3rd Gen) for $85 ($65 off)
Top 5 Amazon Device Deals
Photograph: Medea Giordano
Amazon Kindle Paperwhite (2021, 11th Generation)$150 at Amazon$190 at Amazon (Signature Edition)$170 at Amazon (Kids Edition)
I was Team Paperback until I tried my first Kindle, and now you can't pry it from my fingers. The Paperwhite is the best of the Kindle lineup and our favorite e-reader overall. You have to pay $20 more to get rid of lockscreen ads, but they don't interfere with reading if you don't want to spend more. There are two main versions—this base Paperwhite and a Signature Edition (8/10, WIRED Recommends), which comes with 32 gigs of storage over 16, wireless charging, and an auto-adjusting backlight. There's also a kids' version with a case, a year's subscription to Amazon Kids+, and a two-year, no-questions-asked replacement guarantee. The Paperwhite hasn't been updated since 2021 and we aren't sure when a new one might be coming, but mine is still performing as it did on day one. We think it's still safe to buy one.
Photograph: Jaina Grey
Amazon Kindle Scribe$340 at Amazon (Basic Pen)
The Paperwhite is the best for reading. The Scribe (8/10, WIRED Recommends), with its 10.2-inch screen, is made for writing and drawing too. It's a Kindle at heart, so reading is seamless, and there's no lag while writing. Professional artists will want something better, but it felt natural to use. The Scribe is very pricey though, and the premium pen version, with its eraser on one end, sadly isn't on sale anymore as of our last writing. You can't write directly on book pages, since Kindle opts for sticky notes, and it isn't waterproof.
Photograph: Best Buy
Amazon Fire TV Stick 4K Max (2nd Generation)$60 at Amazon$60 at Best Buy
Generally, we prefer Roku streaming devices, but if you tend to watch a ton of Amazon Prime content, get the Fire TV Stick 4K Max. Anyone can use it, of course, but it obviously heavily promotes Prime content. It has 16 gigabytes of storage, which should be enough for all your streaming apps and games. You can pull up your security camera feed and ask Alexa to do things, like order your pizza.
Photograph: Best Buy
Amazon Fire HD 10 (2023)$140 at Amazon
Amazon also has its own line of tablets, and in our guide, we specifically recommend that you do not buy one unless it's Prime Day. Fire tablets mostly suck, but if all you plan to do is watch Amazon content and do basic work tasks like email, they are reasonably capable and frighteningly affordable. The Fire HD 10 is our favorite of the bunch, with a 1080p screen and 3 gigabytes of RAM so it can handle watching videos and browsing a bunch of tabs. Like with Kindles, you have to pay an extra $15 to get rid of lockscreen ads. There are 32- and 64-GB models available.
Photograph: Nena Farrell
Amazon Echo Show 8 (3rd Gen)$150 at Amazon$150 at Best Buy$150 at Target
Amazon's Echo Show 8 has been our favorite smart display for Alexa for multiple generations, and the 2023 version is another winner. It sits perfectly between the tiny 5-inch Show 5 and the mondo-sized Show 10, providing an inviting screen that's large enough for easy interaction without taking up too much desk space. You can check the weather, video chat, add up to three informational widgets, and much more, all with Alexa at the ready to assist. It's a little pricey at full cost, but this sale makes the Show 8 seriously enticing for anyone after a smart helper that does a little of everything. —Ryan Waniata
Deals on Kindle Accessories
A great Kindle arm for hands-free reading: Lamicall Gooseneck Tablet Holder for $22 ($6 off)Hand straps for easier Kindle holding: Strapsicle E-Reader Hand Straps for $17 ($4 off)Fabric covers to keep your Kindle safe: Amazon Kindle Case (11th Gen) for $21 ($9 off) & Amazon Kindle Paperwhite Case (11th Gen) for $29 ($6 off)A floor stand for your Kindle (or Fire tablet!): Lamicall Tablet Floor Stand for $56 ($14 off)
More Deals on Amazon Devices
A crazy-affordable streamer: Amazon Fire TV Stick 4K for $25 ($25 off)A smarter alarm clock: Echo Spot (2024) for $45 ($45 off)The most affordable Kindle: Amazon Kindle (2022, 11th Gen) for $85 ($15 off)Best Alexa speaker: Amazon Echo (4th Gen) for $55 ($45 off)A cute geometric little speaker: Amazon Echo Pop for $18 ($22 off)The baby bear of the Echo Show family: Amazon Echo Show 5 (3rd Gen) for $50 ($40 off)Most affordable tablet: Amazon Fire HD 8 Tablet for $50 ($50 off)The fanciest Fire tablet: Amazon Fire 11 Max for $140 ($90 off)The best sound an Alexa's ever had: Amazon Echo Studio for $170 ($30 off)Most PopularGearThe Top New Features Coming to Apple’s iOS 18 and iPadOS 18By Julian ChokkattuGearHow Do You Solve a Problem Like Polestar?By Carlton ReidGearEverything Apple Announced TodayBy Boone AshworthGearThe Best Hearing Aids We’ve Personally Tested and Vetted With an ExpertBy Christopher Null
