On its earnings call at the end of April, Newell Brands, which owns the 70-year-old Elmer's Glue business, reported historically positive numbers for the first quarter of 2024. It was Elmer’s first cash-flow-positive Q1 in four years, and only its second positive quarter since 2016. This growth is mostly thanks …
Read More »Women Buy More Cars, So Why Are the Designs So Macho?
It is very hard to think of an automotive design in recent memory so testosterone-fueled, so overtly male as Tesla’s Cybertruck. British car designer Adrian Clarke has described the EV’s styling as a “low polygon joke,” one “that only exists in the fever dreams of Tesla fans.” Indeed, on the …
Read More »How Pit Viper Built ‘Party Mountain’ Out of Potty Humor and ’90s Nostalgia
When Chuck Mumford first launched Pit Viper, the Salt Lake City-based sunglass company he founded with college buddy Chris Garcin in 2012, he picked up an old Samsonite briefcase at Goodwill, spray painted it neon colors, and filled it with a bunch of the outrageously bright military-grade sunglasses he’d designed. …
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