Apple has become the first Big Tech company to be charged with breaking the European Union’s new digital markets rules, three days after the tech giant said it would not release artificial intelligence in the bloc due to regulation. On Monday, the European Commission said that Apple’s App Store was …
Read More »Apple Intelligence Won’t Work on Hundreds of Millions of iPhones—but Maybe It Could
Apple has announced its next era. Your experience of using an iPhone, Mac, or iPad will be guided by, and suffused with, artificial intelligence. Apple calls it, of course, Apple Intelligence. It’s coming later this year. That’s right: We have another “AI” to deal with. You may have heard plenty …
Read More »Thinking Different About Apple AI
Apple executives used the keynote address of this week's annual WWDC developers conference to debut all of the artificial intelligence capabilities that are coming to iPhones, iPads, and Macs. The team showed off how generative tools will help users write emails, clean up iPhone photos, illustrate presentations, and make custom …
Read More »Apple Proved That AI Is a Feature, Not a Product
Apple's otherworldly, flying-saucer headquarters in Cupertino, California, felt like a suitable venue this week for a bold and futuristic revamp of the company’s most prized products. With iPhone sales slowing and rivals gaining ground thanks to the rise of tools like ChatGPT, Apple offered its own generative artificial intelligence vision …
Read More »The Top New Features in WatchOS 11
At this year’s Worldwide Developers Conference, Apple announced small but significant updates to watchOS 11. This year is the 10th anniversary of the launch of the Apple Watch, and rumors abound that we will see a major redesign of Apple's wearable this fall, with a new suite of health features …
Read More »The Top New Features in Apple’s iOS 18 and iPadOS 18
Apple executives always describe new hardware and software as the “best” or “biggest” ever, but the delivery doesn’t usually live up to the hype (see the recent iPads). However, iOS 18 and iPadOS 18 might be deserving of a few of those adjectives. The new operating systems, which are now …
Read More »AI Is Apple’s Best Shot at Getting You to Upgrade Your iPhone
Apple’s new AI strategy might also play a key role in its upgrade-your-iPhone strategy. The company used its annual developer conference today as a platform to announce Apple Intelligence, a decidedly non-generative nomenclature for a suite of new AI features that, like other generative AI tools, are trained on massive …
Read More »Apple Intelligence Will Infuse the iPhone With Generative AI
Apple is finally getting into the generative artificial intelligence game—with a little help from an unlikely partner in OpenAI. Apple CEO Tim Cook announced Apple’s long-awaited AI reboot at the company’s Worldwide Developer Conference in Cupertino, California, today. What the company is calling Apple Intelligence, available in beta this fall, …
Read More »Some Cheap Wired Headphones Are Actually Using Bluetooth
Buy a pair of wired headphones, and you’d be forgiven for thinking they’re just plug and play. Stick them into your phone, and out goes the audio up copper cables into your earholes. Simple as that. Trouble is, that straightforward mechanism has gotten more complicated, and in recent years there …
Read More »The End of ‘iPhone’
Last week's launch of more powerful iPads shows that, for now—and for this line of products at least—Apple is sticking with its long-in-the-tooth “i” prefix. But how much time remains for this dotted relic of the Steve Jobs era, a lower-case vestigial tail with little modern relevance? Not much time …
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